Vodafone Idea Is Quietly Building a Full-Stack Digital Empire and It’s Starting to Look Serious
Telecom Talk
JUNE 26, 2025
Already integrated into media plans of major agencies, Vi Ads positions the company as a serious player in digital advertising, opening up revenue streams well beyond traditional data packs and recharge offers. Vi’s OTT Transformation One of the clearest indicators of Vi’s digital ambitions is its revamped Vi Movies & TV app.
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